Do you want to start an SMS business in Nigeria and make fortunes?
Industry expert reveals everything you need to get started…… the right way

One of the most lucrative online businesses you can do in Nigeria today is the
Bulk SMS business. With a little work on your part, you will realize that the sheer numbers of people who will require your services are many. This is because more and more SMS messages are sent as days pass by and in about a year, some SMS website owners have grown from about 20,000 monthly SMS volume to over 8 million monthly SMS volume. When you sell at N5 per SMS unit, you make an income of N10,000 to N1Million per month.
As easy as it may sound making money from the business, your success depends on a lot of factors which may be out of your control especially if you don’t know how to develop the application and manage a website of such technical complexity. The real cost of developing an application and managing a payment
gateway for SMS website is huge and is not affordable if you are a small business owner. That is the reason a lot of SMS business owners simply buy a reseller option as this is more pocket friendly.
A reseller option offers you a cheaper entry into the business, but your choice of Reseller platform is very important to your success. That is why I recommend that anyone starting bulk SMS business should make sure their SMS provider can provide satisfactory answers to help you make the right decision. I have put together the following tips to prevent you from falling into the wrong hands when starting bulk SMS business.
Here are a few questions to ask your would-be SMS provider:
1. Will I have complete control over my website?
This is because you need to enjoy complete control of your website. A good reseller platform will provide you with access to your c-panel and database as well.
2. Will my site look exactly like yours?
If yes, run! You should always strive to have a unique looking website. Nobody likes a photocopy of the original.
3.
Will my site have a mobile version or mobile theme?
This is important because as at today, 62% of people in Nigeria access the internet from their mobile devices. And if your website is not accessible on their phones, they will go to another person to do business. Aside from your normal site, there has to be a mobile optimized site for your mobile phone users.